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This Is Just The Beginning. Stay Tuned For A Series of Publications, and Discover a World of my Thoughts, Experiences and sometimes Fears, Behind The Lens of a Publication.
| S U M M E R | S O N G |
Summer Song is a published editorial, directed and photographed by Tuva Heger who is the founder of S E R O S A | P H O T O G R A P H Y . Her style is simple yet evocative, and she is also an active and successful model – as well as a film maker.
It was published at the D A P I F E R | Online, where you can see more edits and cuts of the day.
Captured in the fields of Richmond Park in London, we embark upon a journey of friendship, peace, joy and summertime.
I wanted to start my Publication Series with this, not because it was the best outcome (as much as I would love to say it was) but because it was one of the happiest experiences that I had ever had on set on an editorial.
A warm – but not too hot, early summer day. In the breaking summer fields of Richmond park, and as I had just broken out of university for the long break I was definitely looking forward to being able to focus 100% of my energy on modelling that summer.
When I heard that we were going to be working with Tuva, I was very happy because I had seen her work before and knew that I was up to a great opportunity. And it was rare to be able to be in a high-end editorial with 3 other black models ( I must say I am typically used to that “let’s have one white, and dark-skinned model thing” ) which were Estelle, Leila and Sema.
Arriving onto set, or the park more like, didn’t really feel like work. It never does in these cases. It was more like a nice reunion with some girls that I had never met before. We had a great makeup and styling team consisting of Elwira Korus, Venika Kalambay and Shindy Mode.
It was the “pretend the camera isn’t here and just become at one with nature” kind of shoot. And 5 minutes later. Vamoosh. The camera was gone – in our minds, that is. And we were there. We forgot about the fact that maybe this was our jobs and maybe we’re just pretending to be happy but all we want to do is go back home.
Nah, it was real. A true story that turned into a great publication. And Hopefully we will all meet again in a few years and relive the moment!
Green, Green Garden.
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